Privacy policy
Last updated November 7, 2026
Pulsar is a marketplace where brands book AI-generated creators' operators for sponsored posts and pay them for the sales they bring. This policy says what we collect, why, and what you can do about it.
What we collect
- Account details: your email address, and your brand or studio name and country.
- Creator profiles: what operators enter about their AI creators, including images they upload.
- Connected Instagram accounts: when an operator connects a creator's Instagram professional account, we read its username, account type, follower and post counts, likes and comments on recent posts, and audience insights (followers by country, age and gender, as totals). We publish to the account only the posts the operator creates or schedules in Pulsar, and reply to or hide comments only when the operator does so in Pulsar. We never send or read direct messages.
- Connected TikTok accounts: when an operator connects a creator's TikTok account, TikTok gives us the account's ID and we read its username, display name, profile link, whether TikTok has verified it, its follower, like and video counts, and the like, comment, share and view counts of its 12 latest public videos. We keep the totals, not the individual videos, and we don't keep the display name. We never post to TikTok, read or write comments, or read messages, and TikTok doesn't share audience countries, age or gender with us.
- Posts: the photos, videos and captions an operator uploads to publish to Instagram, and when to publish them.
- Comments: to let the operator answer them, we show the comments (commenter's username and text) on the account's latest posts, fetched from Instagram when the operator opens them. We don't store comments.
- Sales tracking: clicks on tracked links (with a hashed IP address) and order details brands' stores send us (order number, subtotal, discount codes).
- Payouts: the payout method and account email an operator gives us, and the tax form type they declare.
Why we use it
To run the marketplace: show brands verified numbers about creators, match brands and creators, attribute sales, settle commissions and pay operators. Instagram data is used only to show a creator's verified audience and performance on Pulsar, to the operator and to brands considering working with that creator, and to publish the posts and comment replies the operator asks for. TikTok data is used only to confirm that the operator runs the account and to show the creator's followers and engagement on Pulsar, to the operator and to brands considering working with that creator. We don't sell personal data or use Instagram or TikTok data for advertising.
Who sees it
Brands see a verified creator's profile, audience totals and track record. Operators see their own data and the brands they work with. We use service providers for hosting, email and payments, who process data only on our behalf.
How long we keep it
Instagram data is refreshed while the account is connected and deleted when it's disconnected, when Pulsar is removed in Instagram's settings, or on a deletion request. Videos uploaded for a post are deleted from Pulsar once Instagram has published them; photos and video stills stay until the operator removes the post, or until a deletion request. Account, sales and payout records are kept as long as the account is open and then as long as tax and accounting rules require.
TikTok data is refreshed daily while the account is connected. When the operator disconnects TikTok, we revoke our access and delete the connection, its tokens and the TikTok data we stored. If Pulsar is removed in the TikTok app instead, TikTok tells us and we stop syncing at once; if the TikTok account is deleted, we delete the connection. The follower count and engagement rate already on the creator's profile stay until the operator changes them, or until a deletion request.
Your choices
Disconnect Instagram on the creator's page at any time, or remove Pulsar in Instagram under Settings › Apps and websites. To delete Instagram data, see data deletion. Disconnect TikTok on the creator's page at any time, or remove Pulsar Talent from the apps connected to the account in the TikTok app. To access, correct or delete anything else, email privacy@itspulsar.com.
Contact
privacy@itspulsar.com